The partnership between Audi and Chelsea offers the broadest scope for future opportunities because the two brands are very closely aligned. The relentless pursuit of innovation and progressiveness through first-team players, coaching techniques and facilities is the key to Chelsea’s success on and off the field – we call this Vorsprung durch Technik.
Commenting on the partnership, Audi UK Director Andre Konsbruck has said: “Their focus on high performance and sports science - where we are looking to share knowledge and best practice between their top performers and Audi elite racing drivers - demonstrates how perfectly Chelsea’s forward-looking philosophy matches ours”.
Chelsea, who became the first London Premier League club to win the Champions League, join an impressive and long-standing global Audi partnership portfolio that also includes FC Barcelona, Real Madrid, AC Milan and Bayern Munich.
Article source: www.audi.co.uk